
TikTok Creative Learning Fund
TIKTOK VIDEOS RULES:
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Video-specific requirements:
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(i) Videos on TikTok
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Each Video must be full-screen vertical (9:16) (not square, not horizontal, no black bars around videos.)
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Each videos should be a minimum of ten (10) seconds in length
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Videos must not be a lip sync (i.e. singing along to lyrics), dance, or be more than a simple selfie.
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Captions for each video must not name the App’s competitors (e.g., Instagram, Youtube, Like App, Lasso, and Facebook)
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At least 1 video per week must use an EduTok-related product feature
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Content may not exceed a maximum of five (5) hashtags; two of which must be #TikTokPartner and #LearnOntiktok, while the remaining three (3) must be mutually agreed upon FTC-compliant hashtags.
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Each video cannot exceed a maximum of 1 “effect” per video
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Each video must be high-quality (nothing scratchy, grainy, inappropriate, etc.)
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Unless a video includes spoken dialogue / original sound, the video must incorporate a song available through the Promo+ playlist or sound available in-app. For clarity, only music available through the Promo+ playlist may be used.
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Each video must be posted within the timeframe of the campaign (to be defined)
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Videos and captions must not include display of violence, weapons, pornography, nudity, sexual behavior, alcohol/tobacco abuse, vulgarity in behavior or language, cyberbullying, and extremely bloody/uncomfortable makeup effects.
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Each video must adhere to TikTok Community Guidelines found at https://www.tiktok.com/community-guidelines?lang=en
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including:
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Video content should NOT include the following or any activity that could encourage users to do the same:
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Harmful or dangerous content
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Graphic or shocking content
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Illegal activities
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Discrimination or hate speech
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Nudity or sexual activity
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Child safety infringement
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Harassment or cyberbullying
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Impersonation, spam, or other misleading content
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Violations of Intellectual property
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Caption must not exceed 150 Characters (including Hashtags.)
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Caption must include FTC disclosure - #TikTokPartner
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HOW TO POST YOUR VIDEOS ON TIKTOK:
✔ CORRECT FORMAT
(FULL SCREEN AND VERTICAL):

🚫 WRONG FORMAT
(NOT FULL SCREEN):

🚫 WRONG FORMAT
(NOT FULL SCREEN):

🚫 WRONG FORMAT
(NOT FULL SCREEN):

🚫 WRONG FORMAT
(NOT FULL SCREEN):

🚫 WRONG FORMAT
(VIDEO IS SIDEWAYS):

FAQ
Q: After filling out the agreement can I just start posting?
A: No, you need to wait for our team to contact you and give you the green light.
Q: Why do I need to send a W9 form?
A: Because if you get renewed on the campaign we will pay you more than $600, and we will need to fill out a 1099 form to you.
Q: When I'm going to get paid?
A: The payment is due 30 days after the end of the campaign.
Q: Can I refer a friend who wants to participate? How can I make it?
A: Sure, we are always open to referrals. Just talk to the producer who is in contact with you or send a text message to (424) 444-3076 or email to contact@incast.me.